Here’s some key points about us
Build a Network
If your planning an event, well we have lots of businesses on our books that can offer catering, drinks, even a location.
If you need a local icecream on your pub menu, guess who knows the local icecream makers? Brewers? Butchers?
Get ready to have a network!
We support Local
You’ll notice a distinct lack of huge chains here. We champion independents - not just by promoting them, but by building partnerships between them - forming comradeships, by returning feedback to them on how they can improve from a customers perspective, without negative feedback being public. By working together, Cheshire’s independents can begin to turn the tide on the multi-nationals currently monopolising the high street.
Your larger than your footprint
If someone is staying, visiting or passing through, marketing your business solely on what’s within your 4 walls only attracts a portion of the potential customers. Highlighting all of the things to do whilst they visit you means your offering is expanded far beyond your 4 walls, making you far more attractive to more people
Instant Local knowledge for visitors
Our QR code business cards can be found in a variety of shops, restaurants, and even caravan sites and Air BnBs. This means that someone visiting the area can quickly scan the QR code, and have instant access to knowledge previously only accessible to locals who know the area. This increases independents ability to market themselves to tourists that is otherwise very difficult to achieve.
How do we market this platform?
We utilise a variety of methods such as social media and adverts, but the key to our marketing success is that our QR code business cards can be found in every participating business such as restaurants and shops, and as many caravan sites, Air BnBs etc as we can get them distributed in!
This means that we combine a traditional method, with a modern method, to drastically increase visitors to our website without having to rely on algorithms and SEO marketing. The community drives the entire program, bypassing the giants in the industry.
Your not faceless
We spotlight YOU as an individual.
When you walk in to a pub and know the landlord, you have a chat about the family, the renovation etc. You know exactly who you’re supporting.
“Business” has a cold, ruthless reputation. The reality is business owners are fathers, mothers, sisters, brothers. We have hobbies and hopes. The money people spend with us supports our kids music lessons, it lets us sponsor local sports clubs, it lets us donate to raffle prizes in the school fete, it lets us offer employment to others in our community.
We want regulars and visitors to walk in and know YOU. Know that supporting you is very different from supporting shareholders and yacht owners. We want them to join in on our community, to feel that same warmth of recognition when the bar man asks “the usual?”Marketing is expensive?
We know first hand how much most marketing costs, and often how ineffective it is. We know every £1 you spend on marketing HAS to generate you more than £1. That’s why we keep our costs low, so you only need one or two visitors to get it back